Brentwood Rental & Sales
This was a freelance project done for Brentwood Rental & Sales, a construction equipment supply company located In Brentwood, Tennessee. A complete brand identity redesign was done with the addition of a new sign being put up visible from the highway near the downtown area. The brand was taken from a stock, generic, early 2000’s adobe program look to a custom monogram and fully built out brand.
Original Logo
UPDATED LOGO with Condensed monogram